As prices continue to rise, more and more people are turning to coupons to get the best deals on different household items. But some might not know where to start.
“A lot of people, when they think of coupons, they think of those… TV shows where you have a basket full, you’re holding up the line. It’s intimidating,” Nichole Schaubroeck, better known as Coupon Cutie on Instagram and TikTok, Storytelling The last straight line Thursday.
“But that’s not really how we cut in Canada. We focus on the little things, like getting a few things for free, matching the price of your groceries, doing just a few things at a time to help you save long-term.”
According to a recent survey by Angus Reid and Dalhousie University’s Agri-Food Analytics Lab, 18% of Albertans are using more coupons than six months ago.
Across Canada, consumers under the age of 35 are more than twice as likely to have increased their use of coupons as consumers over the age of 55. If more coupons were available, 68% of people would use them more often — and Manitoba-based Schaubroeck sees this increased interest.
She has been selling coupons for nine years and has an Instagram page with over 170,000 followers. She posts offers and instructions on how to navigate the world of savings while you shop. She says it’s rare that she can’t find some kind of offer for an item.
“Every time I go to the store, I don’t just buy something. I look for price matches, see if there’s a coupon or if there’s cash back,” she says. . “It’s completely different than just taking something off the shelf. I always think, is it cheaper somewhere else?”
If you’re thinking of coupons as cutting up a stack of paper coupons and queuing at the grocery store, think again. Although some coupons are still printed, Schaubroeck says there are plenty of deals you can find electronically.
If people are interested in serious coupons, she recommends downloading the PC Optimum app for point-based deals, as well as Checkout 51 and the Flipp app for earning cash and prize matching.
Schaubroeck advises trying to buy things when they’re on sale, before you run out completely and need them. Those few pennies saved might not seem like a lot, but they can make a big difference down the road.
“Start looking for deals wherever you are – you know, clearance items, bulk discounts if you can.”
Another tip is to look for items that are usually on sale. Schaubroeck says you can often find deep discounts on toothpaste, toilet paper, and sanitary napkins.
For example, she says last week at Walmart, towels were on sale for $4. Combine that with a cashback offer on Checkout 51 for $4 back and “you could get the box completely free.”
Frozen fries are another item that, with a little work, can be really cheap or free.
On the other hand, fresh fruits and vegetables usually don’t have coupons, but Schaubroeck says you can still save money on these items by using price matching with other grocery stores or getting a discount. in silver.
With files from The Homestretch