Canadian retailer lists Asus Z690 motherboards, starting at $ 220


PC Canada has listed nine Asus Z690 motherboards for the upcoming 12th Generation Intel Alder Lake processors. It is important to take into consideration that prices can be placeholders, so approach them with caution. In addition, it is an established fact that computer equipment is more expensive in Canada.

Alder Lake guarantees a whole new platform, including an Intel 600 series motherboard and DDR5 memory. At launch, motherboard makers will launch their Z690-based products with the most user-friendly chipsets arriving at a later date. Therefore, first-time users will have to pay the extra for Z690 motherboards on top of the original price of DDR5.

If the early U.S. retailer listings are correct, the Core i5-12600KF, which is Alder Lake’s cheapest K-series part, could start at $ 260. For reference, a standard 32GB (2x16GB) DDR5-4800 memory kit costs around $ 300. Even without a motherboard, storage, or graphics card, a mid-range Alder Lake setup already costs over $ 550. Of course, there’s also the option of choosing a Z690 motherboard with DDR4 support, which could potentially alleviate some of the early registration fee.

Asus Z690 motherboard price

Motherboard Price Memory support
Asus ROG Maximus Z690 Hero $ 599 DDR5
Asus ROG Strix Z690-F $ 401 DDR5
Asus ROG Strix Z690-A $ 350 DDR5
Asus Prime Z690-A $ 306 DDR5
ASUS TUF Gaming Z690-Plus WiFi D4 $ 294 DDR5
Asus Prime Z690-P Wi-Fi $ 255 DDR5
Asus Prime Z690-P Wi-Fi D4 $ 243 DDR4
Asus Prime Z690-P $ 231 DDR5
Asus Prime Z690-P D4 $ 222 DDR4

The price difference between DDR4 and DDR5 support with the same motherboard does not appear to be very significant. For example, the Prime Z690-P costs just $ 9 more than the Z690-P D4, while the Prime Z90-P WiFi sells for $ 12 more than the Prime Z90-P WiFi D4. Again, the potential savings come from the memory rather than the motherboard.

Unfortunately, we haven’t seen any DDR5 listings other than TeamGroup’s 32GB (2x16GB) DDR5-4800 memory kit, which sold for $ 310.99 on Amazon and Newegg. We will have to wait for the official launch of Alder Lake to analyze the price variation between DDR4 and DDR5 memory kits. By default, Alder Lake supports DDR5-4800 or DDR4-3200 memory, so it will be even more interesting to evaluate the hybrid chip with both memory formats to see if Alder Lake benefits from DDR5.

Getting back to Asus’ Z690 motherboards, the $ 350 ROG Strix Z690-A may be the most appealing option for gamers. The price jumps up to $ 599 for the ROG Maximus Z690 Hero. That’s not a good sight at all since the Hero is pretty much the entry-level SKU of the ROG family unless Asus brings back the Code, which the company has abandoned for a few generations now. If PC Canada prices are right, high-end models, such as Formula or Extreme, will cost a small fortune.

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